The Increasingly Important Role of Government Relations in Associations

The Increasingly Important Role of Government Relations in Associations

By: Arielle Eiser

As the field of government relations evolves, associations can draw upon unique attributes and skills to maximize their impact and influence on public policy.

When discussing the infamous but somewhat misunderstood profession of lobbying and government relations, I am often struck by the public perception of the field. Over the last decade, government relations work has undergone a fundamental transformation, yet most people still view government relations as the domain of large corporations. Certainly, private companies remain a lobbying powerhouse in both Washington, DC, and in state capitols, but that doesn't begin to tell the whole story. ...