Foresight Application Course 2: Embedding Foresight into Your Association

Foresight Application Course 2: Embedding Foresight into Your Association

Event Information

Date(s):

May 01, 2025 - May 22, 2025

Location:

Online

CAE Credits:

6

Member Price:

$300.00

NonMember Price:

$390.00

Description

Ready to build upon the foundational foresight knowledge gained in Course 1? 

Foresightworks Course 1 introduced key foresight principles, language, and futures-thinking as they apply to your association’s strategy and operations.

If you've started implementing your personal foresight action plan and are eager to advance your training, this course, Foresightworks Course 2: Embedding Foresight into Your Association is for you! Designed to fit busy schedules, this course is delivered in four 90-minute live virtual events over four weeks.

The completion of all sessions within Course 2 will provide the knowledge and practical skills to facilitate transformational change, as well as visioning and scenario exercises within your own organization. In addition, participants will learn various communication methods including storytelling to more effectively convey their future vision to a wider audience.

This next step in becoming a foresight integrator will ensure you can embed the practice of foresight into your association. This course focuses on:

  1. Further understanding the business advantages associated with the practice of foresight and developing an organization ready for change.
  2. Positioning the organization's vision for the future to drive proactive versus reactive decision-making.
  3. Providing the knowledge and practical skills to lead both visioning and scenario exercises within their own organization.
  4. Developing the most effective strategy to communicate your association’s foresight initiatives to a wide range of stakeholders.

NOTE: To maximize your investment in this course, it is highly recommended that you have completed Course 1 (Applying Foresight to Strategy and Operations) and/or have a strong understanding of the discipline of foresight.

Our Presenters

Suzanne Pine 

Sue Pine, FASAE, CAE, Strategic Advisor – is a seasoned association professional and international speaker. Sue’s 40-year career has allowed her to work closely with a variety of associations, many managed by association management companies. 

Sue is a frequent speaker at ASAE, AMC Institute, and a variety of ASAE State Society meetings. Sue is an ASAE trained facilitator of the ASAE Certificate in Association Management. She is a subject matter expert on the practice of Foresight & AMC Best Practices and Accreditation program. 

As a Past Chair of the ASAE Research Committee (2008), Sue was actively involved in the “Designing Your Future” trends project. Sue also chaired the original ASAE ForesightWorks Advisory Group (2017). Sue is a huge fan of the ASAE Research Committee and strong advocate for the need to incorporate foresight as a leadership competency required by key leaders of association staff teams and volunteer leaders. Sue furthered her training by attending the University of Houston Certificate in Strategic Foresight program. 

X: @CertificateSue 
LinkedIn: https://www.linkedin.com/in/suepine/  
Foresight 4 Associations: https://www.crystallakepartners.com/foresight4associations 

Hannes Combest

Hannes Combest was named as Chief Executive Officer for the National Auctioneers Association beginning in June of 2008 and retired to explore other opportunities in the fall of 2021. After her departure, the NAA Board of Directors named her as NAA’s first (and only) CEO Emeritus. At that time, she formed a company with Bob London, FASAE, CAE called Governance Directions - designed to provide strategic planning services focused on foresight to associations. Prior to her work at NAA, she served members of the Golf Course Superintendents Association of America for more than 12 years in various capacities. She has a master’s degree from Baker University and is a Certified Association Executive. Hannes is active in the American Society of Association Executives. She currently serves as past chair of the Individual Awards Committee for ASAE. She is a past president of the Kansas City Society of Association Executives. In 2018, Hannes was inducted as an ASAE Fellow. She also holds a certificate in Strategic Foresight from the University of Houston and was accepted into membership of the Association of Professional Futurists in 2021.

www.governancedirections.com

LinkedIn: linkedin.com/in/hannes-combest-fasae-cae-46b2b1a

 

 

  • Agenda

    • Virtual Session 1: Managing Change for Future Success
      Date and Time:
      May 1, 2025, 2:00 - 3:30 pm ET

      During this live virtual session, participants begin to build upon the foresight foundation established during the first course. Participants will begin to understand how the practice of foresight is fundamentally about change management.

      • Welcome and Foundation Setting
      • Business Advantages of Practice of Foresight
      • Foundations of Change Management
      • Leading organizations through a period of transformational change

       

      Virtual Session 2: Building a Vision-Centric Organization
      Date and Time:
      May 8, 2025, 2:00 - 3:30 pm ET

      During this live virtual session, participants will delve into the importance of developing a vision that best describes the association’s preferred future. Participants will foster an understanding of the value of focusing on becoming a vision-centric organization to guide strategic and operational decisions. Attendees will engage in activities that will allow them to draft vision statements composed of the essential elements that will ensure effectiveness for the organization.

       

      Virtual Session: 3: Navigating Uncertainty With Scenario Planning
      Date and Time:
      May 15, 2025, 2:00 pm - 3:30 pm ET

       During this live virtual session, participants will learn the advantages of creating a variety of scenarios to better prepare associations for an unknown future. 

      • Welcome, key concept review, setting expectations for the session
      • The importance of scenarios to envision the future
      • Developing a scenario.

       

      Virtual Session 4: Communicating Impact Through Storytelling
      Date and Time:
      May 22, 2025, 2:00 - 3:30 pm ET

      This live virtual session will focus on common activities of the foresight integrator. As the organization continues to embrace the practice of foresight, opportunities surface to share the established vision with a wider range of stakeholders. A variety of communication strategies will be shared. The successful use of storytelling will be described and practiced. Foresight Integrators  will leave the session with knowledge of a variety of communication strategies.

      • The role of the Foresight Integrator
      • Communicating the outcomes of Strategic Foresight discussions
      • Storytelling to create a mental picture
      • Wrap Up

  • Speakers

    • Hannes Combest, FASAE, CAE

      Partner, Governance Directions

      author image

      Suzanne C. Pine, FASAE, CAE

      Principal, Suzanne C. Pine Consulting Services LLc

  • Policies