Abigail Bayer, CAE
Abigail Bayer, CAE, is membership manager at the American Association of Exporters and Importers.
Wearing too many hats? With the right SOPs in place, you can boost efficiency, minimize stress, and create a better experience for staff, volunteers, and members.
We’ve all heard the saying at least once by now: “Association professionals wear many hats.” We keep hearing it because it’s true — from member engagement and event planning to board management and strategic initiatives, it feels like associations are always in a state of high pressure.
With so many hats to wear, it’s easy to see why basic things like creating documented processes often take a back seat to more urgent tasks. But what if taking the time to create standard operating procedures (SOPs) could actually free up your time, reduce stress, and help your association run more efficiently?
SOPs are more than just documents gathering digital dust in a shared folder. When created thoughtfully, they become the backbone of your association’s operations, ensuring consistency and quality in everything you do.
An effective SOP should provide all necessary steps it takes to complete a process and can ultimately lead to a high-performing organization. For associations specifically, SOPs help solve common challenges like:
You might be thinking, this sounds great, but I don’t have time to create SOPs while juggling everything else. But that’s exactly the point: Well-crafted SOPs will give you your time back. They’re not just about compliance or checking boxes; they deliver tangible benefits that directly address the challenges you face daily.
Reduced Stress and Mental Load
How many times have you had to think through a process you only perform quarterly or annually? SOPs reduce the risk of errors, accidents, and inconsistent results by providing a clear roadmap for tasks you don’t do frequently enough to memorize. This frees up mental bandwidth for more strategic thinking.
More Efficient Onboarding
Whether it’s new staff, board members, or volunteers, SOPs provide a comprehensive training resource. An SOP should be detailed and effective for use as a tool that a brand-new employee can use as a training guide. This speeds up the learning curve and helps new team members contribute more quickly.
Scalable Operations
As your association grows, SOPs allow you to maintain quality programs and services while scaling your operations. They make it possible to delegate with confidence, knowing that your standards will be upheld.
Better Member Experience
When processes are consistent, member experiences improve dramatically. From membership applications to event registrations, clear SOPs ensure members receive the same high-quality service every time they interact with your association.
How specific you get with your SOP depends on your association’s unique needs. Keep in mind though — too vague and your SOP won’t provide enough guidance. Too detailed and it becomes overwhelming and unlikely to be followed. Finding that sweet spot in the middle is crucial.
To get started, focus on these elements:
Ready to bring more consistency to your association operations? Here’s how to approach SOP development in a way that won’t overwhelm your already busy schedule:
Start with high-impact processes.
Don’t try to document everything at once. Begin with processes that:
Examples might include member onboarding, event registration, board meeting preparation, or collecting dues.
Involve the right people.
Consult your subject matter experts when necessary so you capture every vital detail. The people who do the work daily often have insights that leadership might miss.
For association professionals, this might mean collaborating with:
Keep format and structure consistent.
Establish a common style and format for all SOPs within the organization. Using simple, clear language will help employees understand the process. Consistency makes SOPs easier to follow and maintain.
Consider creating a template that includes:
Make SOPs accessible and usable.
The best SOPs are the ones that get used. Think about how you’ll publish and share your SOPs. Documenting your processes is only worth the effort it takes if people are actually using them.
For association professionals, consider:
Creating SOPs isn’t a one-and-done task. As your association evolves, so should your procedures. Establish a regular review cycle to ensure your SOPs stay relevant. Start with reviewing quarterly or annually, and update the SOP as processes change or new information is needed. It’s also important to assign ownership of each SOP to ensure someone is responsible for maintaining it.
These accountability guidelines prevent the common problem of SOPs becoming outdated and therefore unusable.
Now If you’re starting from scratch with creating SOPs for your organization, here are a few to consider that directly benefit association operations:
Member Onboarding Process
A clear SOP for onboarding new members ensures that everyone receives the same high-quality welcome experience. This might include:
Board Meeting Preparation
An SOP for board meeting prep could include:
Annual Conference Planning
A comprehensive conference planning SOP might feature:
Financial Procedures
Financial SOPs might cover:
Remember that SOPs should serve your association — not the other way around. They’re tools to make your life easier, not additional bureaucracy to slow you down.
The most effective SOPs are:
When properly implemented, SOPs can transform your association operations from chaotic to consistent, from stressful to streamlined.
Don’t let the perfect be the enemy of the good. Begin by documenting one critical process, then build from there. The time you invest now will pay off big time in efficiency, reduced stress, and improved member experiences.
As your association grows and evolves, your SOPs will become invaluable assets. They’re not just for maintaining operational excellence but for preserving institutional knowledge and empowering your team to focus on what matters most: serving your members and advancing your mission.