How to Use Multichannel Marketing to Achieve Conference Growth

How to Use Multichannel Marketing to Achieve Conference Growth

Multichannel Marketing April 24, 2018 By: Kevin Helm, CAE and Denise Gavilan

If you build a multichannel conference marketing campaign, will more attendees come? The effort behind the International Meeting on Simulation in Healthcare shows that it’s a powerful strategy.

Have you ever heard association professionals say they don’t want to grow attendance at their annual conference?...