Conduct a Feasibility Study Before Launching a Fundraising Campaign

Conduct a Feasibility Study Before Launching a Fundraising Campaign

survey June 12, 2017 By: Emily Bratcher

In preparation for a major capital campaign, the Water Quality Association conducted a feasibility study. Those findings helped to convince association leaders that the time was right to launch the fundraising initiative.

When the Water Quality Association (WQA) was considering whether to launch a major capital campaign to raise funds for its research foundation, it decided to test the waters first with a feasibility study. ...