What Chapters Shouldn't Do to Boost Nondues Revenue

raffle tickets April 17, 2017 By: Emily Bratcher

Association chapters face the interesting challenge of operating what is essentially a mini-association, often without the aid of dues revenue. Here are four things to avoid when it comes to creating robust streams of nondues revenue.

According to ASAE's Operating Ratio Report, revenue from membership dues has been declining for years as a percentage of overall revenue, leading many associations to rely more heavily on nondues revenue to meet their bottom line. This fact is especially true for association chapters, which might not enjoy the full benefits of dues revenue....