5 Tips for Measuring Your Advocacy Success

yellow measuring tape rulers displayed as a bar chart July 25, 2016 By: Emily Bratcher

Sometimes measuring success in government relations work is straightforward, but, more often than not, ambiguous outcomes require a more nuanced approach. To learn from all kinds of results, three GR professionals offer tips to help you track and measure your success.

There’s one clear metric for success in almost every association government relations program, according to Brian Pallasch, CAE: Did you pass or defeat a piece of legislation? ...