Your Lobbyist Is Not Your Best Lobbyist

faces November 30, 2015 By: John Barnes

Your lobbyists know a lot about the people and processes involved in policymaking, but they aren't the strongest voice on what matters most to your members. For that, you need to enlist your members to take their stories directly to their representatives and regulators.

Every association with a substantial interest in the area of government affairs, whether federal, state, or local, needs to have lobbyists on its payroll. This can be either someone on staff or an external lobbying firm, or a combination of the two....