Growing Membership Starts With Helping Members Save Money

Membership November 23, 2015 By: Anthony Clervi

Offer your members cost-saving benefits like group-purchasing programs and discounted educational opportunities, and you'll likely not only grow your membership ranks but also your association's bottom line with additional nondues revenue.

As an association leader, you want your members to get the most value out of their dues money, whether that's through preferred supplier programs, continuing-education opportunities, or networking events....