ASAE CEO Issues Forum

ASAE CEO Issues Forum

Event Information


Oct 12, 2023 - Oct 12, 2023


9:00 AM - 4:00 PM


American Bar Association

321 North Clark Street
Chicago, IL 60654
United States

CAE Credits:


Member Price:


NonMember Price:



ASAE CEO Issues Forum

The Association CEO’s role has evolved and become increasingly complex. Between social issues, the political and social divides, the mental health and wellness of employees (and themselves), and consistently examining new ways of doing business, the CEO is challenged with many issues that are increasing in urgency and need. This shift begs the question "What is the association CEO’s role in the world right now?"

This spring, join skilled facilitators, researchers, and fellow CEOs as ASAE debuts a new program designed to broaden thinking, uncover current trends in the industry, and provide key insights from late-breaking ASAE research around new business models for associations and how associations are successfully navigating ESG.

These one-day programs, in both Washington DC and Chicago, will also give the CEO community ample opportunity for rich discussion and learning from colleagues in the room. 


Morning Session

Generating Value Amidst Constant Risk and Change: Using What We’ve Learned in the Association Insights Center

9:00 a.m. – 12:00 p.m.

Ongoing business disruption from economic uncertainty, new technologies, changing consumer demands and for-profit competition are forcing associations to reconsider their business model, their tolerance for risk and their value proposition. There are a multitude of paths, so how should associations move forward?

Using knowledge gathered through the work of the Association Insights Center over the past year on business models and environmental, social and governance (ESG) opportunities, we will explore trends and solutions for associations against contemporary business forecasts. Gathering with your peers facing similar challenges, we will identify how business models can adapt to reflect the ever-changing environment and identify new paths to create value with ESG.


Afternoon Session

The CEO’s Role in the Contemporary Landscape of Association Leadership

1:00 – 4:00 p.m.

In the afternoon session, we will first focus on a combination of learning and sharing in a leader-to-leader environment. We will utilize the World Café model to address trends and critical issues for association CEOs around people, culture, financial performance, innovation, excellence. Through these discussions, attendees will walk away with new ideas for solutions from their peers. Expect the opportunity to learn and share with each other on important topics like:

  • Financial uncertainty in the external environment and what it means for associations,
  • Chat GPT and what it means for privacy, staffing, members, etc.,
  • Leader fatigue, CEO burnout, and anxiety in the board room,
  • Association workforce issues from staffing shortages and turnover, to rebuilding culture,
  • Succession planning for staff roles, continuity planning, and crisis planning,
  • The opportunity for associations to change the world through social impact, ESG, and DEI,
  • And more.

In the later part of the afternoon, we will participate in a community building activity to help those in the C-Suite advance their networks through structured networking activities to help pair up those with challenges in certain areas to those with expertise to share in those areas. This activity is meant to ensure that each person expands their network with someone who can help them tackle today’s challenges or learn from their specific experiences. 

This is the place for association leaders to find your community and grow your personal cabinet of advisors.


  • Agenda

    • 8:30 - 9:00 a.m. Continental Breakfast

      9:00 - 10:30 a.m. AIC Insights – New Business Models

      10:30 - 10:45 a.m. Break

      10:45 a.m. - 12:00 p.m. AIC Insights – Environmental, Social and Global Issues

      12:00 - 1:00 p.m. Lunch

      1:00 - 2:30 p.m. Group curated session and discussion

      2:30 - 2:45 p.m. Break

      2:45 - 4:00 p.m. Group curated session and discussion

  • Speakers

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      Kristi L. Donovan, CAE

      Kristi has a lifelong passion for getting to know the people behind the purpose and helping associations maximize their impact. As a practice director on McKinley Advisors’ Strategy and Innovation team, Kristi applies a creative and collaborative approach to help clients solve their most unique challenges. Kristi joined McKinley with more than 20 years of experience working in professional and trade associations. During her association career, she worked across a spectrum of functions, including member engagement, organizational strategy, professional development, communications, volunteer management, and diversity, equity and inclusion (DEI). This broad exposure cultivated a personal mission that Kristi applies with clients today: to help associations achieve deep and lasting positive change for the benefit of both industry and society. Kristi earned her Certified Association Executive credential in 2007 and has served as a facilitator for the CAE Immersion Program. She is a frequent author and speaker, including publishing a chapter on knowledge management for ASAE’s second edition of Core Competencies in Association Professional Development and contributing to ASAE’s Journal of Association Leadership. Her volunteer leader experience includes serving as a member of ASAE’s Diversity and Professional Development Committees and as a former leader of ASAE’s Emerging Leaders’ community. Her journey through the association industry was profiled in a student text, Career Opportunities in Health Care Management, to illustrate alternative options to traditional career paths in the field.

      author image

      Patrick Glaser, MA, MPA

      With a background in both opinion research as well as nonprofit management, Patrick Glaser, chief practice officer at McKinley Advisors, enthusiastically focuses on research services for McKinley’s association clients. He describes his personal goal for each client as the relentless pursuit of high-quality, actionable data that is tailored to meet stakeholders’ needs. Patrick has an extensive background in marketing research as well as association management—possessing both technical knowledge of research as well as a substantive understanding of associations. Prior to joining McKinley, Patrick spent five years leading internal and public-release research for the Marketing Research Association. He has also served as a survey methodologist for Mathematica Policy Research, Inc. and as a project manager for the Center for Survey Research Analysis. Professionally, Patrick has placed a priority on advancing the science behind research methods. To that end, he has published and presented work in academic journals and student textbooks, survey research trade publications and at numerous professional and academic association conferences.

      author image

      Debbie Trueblood, IOM, FASAE, CAE

      Debbie Trueblood, MSW, FASAE, IOM, CAE is a Senior Consultant with Association Management Center (AMC). She has been in the association community for 21 years. She has served six associations as Executive Director, beginning in 2002. As a consultant and frequent speaker, she supports associations with DEI, ethics, governance, and strategic planning. She serves on the boards for the American Society of Association Executives (ASAE) and the National Association of Park Foundations (NAPF). She became a Fellow of ASAE (FASAE) in 2022 and earned her Certified Association Executive (CAE) in 2008. She was the 2018-2019 Chair of the ASAE Ethics Committee and led the development of the ASAE Ethics Toolkit. She chairs Association Forum's Welcoming Environment Committee. Under her leadership, her former association received four ASAE Power of A awards. Debbie received her former association's Diversity Icon Award in 2019. She received Association Forum's "Forty Under Forty" award in 2014.

  • Policies

    • Our Guarantee

      Our goal is to provide truly exceptional offerings and service, and we won't be happy until you are. If any programs, products or services of ASAE do not fulfill our promise, we will make the situation right.

      Cancellation, Refund & Substitution Policy

      ASAE will fully refund program registrations fees in full with notifications submitted to ASAE Registration via e-mail at All registration cancellations and refund requests must be made in writing by 10 business days before the program. Requests made in writing less than 10 business days prior to the first day of the program starting will receive a refund of registration fees minus a $75 cancellation fee. Refunds cannot be approved for no-shows. Substitutions are gladly accepted at any time. Badge sharing, splitting, and reprints are strictly prohibited..

      Event Cancellation or Postponement

      ASAE reserves exclusive right to modify, postpone/reschedule or cancel programs for any reason, including but not limited to emergency, inclement weather or other 'acts of God'. If there is an event cancellation, every attempt will be made to reschedule, and registration fees will be applied to the rescheduled event date. Any travel, lodging, or incidental expenses incurred related to a cancelled event cannot be refunded under any circumstances. If a cancelled event cannot be rescheduled, ASAE will determine an equitable basis for the refund of a portion or all of the registration fees, after due consideration of circumstances and expenditures..

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