ASAE Announces 2023 Gold Circle Award Winners – Overall Excellence Award Winner to Be Announced at ASAE’s MMCC on June 22  

June 1, 2023

WASHINGTON— ASAE announced today the winners of the 2023 Gold Circle Awards, which honor the creativity, execution and success of outstanding marketing, membership and communications campaigns in the association community.

The 2023 Gold Circle competition drew nearly 170 submissions across 16 categories. Over 200 judges from a variety of associations, nonprofits and for-profit organizations evaluated this year’s entries. The Gold Circle Awards are sponsored this year by ASAE Business Services, Inc., the wholly-owned subsidiary of ASAE that develops and manages contemporary business solutions needed by associations to better run their enterprises.

The 2023 Gold Circle Award winners will be recognized on June 22 during the closing session of ASAE’s 2023 Marketing, Membership & Communications Conference (MMCC), taking place June 21-22, 2023, at the Walter E. Washington Convention Center in Washington, DC.

“I am thrilled to extend my congratulations to the winners of the 2023 ASAE Gold Circle Awards,” said Diana Dabdub, CAE, director of admissions & recruitment affairs at the American Association of Veterinary Medical Colleges and Chair of the ASAE Gold Circle Awards Committee. “The Gold Circle Awards recognize and highlight the significant role that marketing, membership and communications association professionals play in promoting and supporting the growth of associations and their members. This year, the Gold Circle Awards categories have been updated to encourage and promote diversity, equity, inclusion and accessibility in campaign development. The winning campaigns showcase innovation, collaboration, creativity and thoughtful incorporation of the diversity, equity, inclusion and accessibility perspective in their design and implementation.”

The 2023 Gold Circle Award winners are:

Overall Excellence Award Winner
To Be Announced June 22 at MMCC

Advocacy Campaign
The Oklahoma State Medical Association
Oklahoma State Medical Association’s Pro-Science Campaign

Convention/Meetings Marketing Campaign
The American Institute of Architects
Women's Leadership Summit

Digital Publications
American Osteopathic Association
The DO

Alliance of Arizona Nonprofits + Arizona Grantmakers Forum
IDEA(s) in Motion Newsletter

Media/Public Relations Campaign
The American Association of Immunologists
AAI National Immunization Awareness Month Campaign

Member Retention Campaign
American Association of Nurse Anesthesiology
Power in Membership

Membership Recruitment Campaign
The American Institute of Architects
Architects Designing a Better World Campaign

Member/Volunteer Engagement Campaign
American Staffing Association
ASA Women in Leadership Initiative

New Product/Service Launch
American Academy of Orthopaedic Surgeons
AAOS IDEA Grant Program

American Society of Health-System Pharmacists
ASHP Official Podcast

Print Magazine
Florida Realtors®
Florida Realtor®, The Business Magazine of Florida Real Estate

Rebranding Campaign
Water Professionals International
Our Successful Rebrand to Water Professionals International

Sponsorship/Exhibits/Advertising Promotion
Society of Women Engineers
WE22 Conference Prospectus and Partnership Guide: A Better Opportunity for Results

School Nutrition Association
Bring More to the Table

School Nutrition Association
School Nutrition Association Website Redesign


MEDIA CONTACT: Chris Vest, CAE, 202-626-2798,


About ASAE

ASAE is a membership organization of more than 47,000 association executives and industry partners. Since it was established 100 years ago, its members have and continue to lead, manage, and work in or partner with organizations in more than a dozen association management disciplines, from executive management to finance to technology. With the support of the ASAE Research Foundation, a separate nonprofit entity, ASAE is the premier source of learning, knowledge, and future-oriented research for the association and nonprofit profession and provides resources, education, ideas, and advocacy to enhance the power and performance of the association and nonprofit community. Visit ASAE at