Just like the title says, Spike Your Brand ROI: How to Maximize Reputation and Get Results, is all about making your branding and marketing more effective. But that's easier said than done in this day and age when we're all exposed to thousands and thousands of brand messages every day, right? Well with the pragmatic approach and practical guidelines author Adele Cehrs provides in this book, it can be easier and more effective. With this book you'll be able to
- Learn to recognize brand patterns that are driven by audience interests and outside events
- Decrease your marketing spend while increasing your bottom-line benefits
- Focus your energy, resources, and money when your brand is top of mind
Get this book now and start using the author's methodology to build respect, momentum, and your bottom line.
(2015, ISBN 978-1-118-97666-1, hardcover, 240 pages)