- Cover Story: Culture Combination: The People Side of Association Mergers
By: Whitney Redding When associations merge, previously separate groups of people must join forces and work together. This fusion of work styles, office traditions, and organizational structures is both critical to the success of a merger and the hardest to navigate. Here's how to make it work.
- "We're All in Sales Now": Associations and the New Sales Economy
By: Kristin Clarke Associations often say that all staffers are responsible for great customer service, but what about sales? No? Too late—the revolution within the "new sales economy" is already hitting associations, says bestselling author Dan Pink. The question is, what will we do about it?
- How Four Leadership Programs Thrive
By: Beth Ziesenis People who are new to your association's industry are eager to learn the ropes, so your leadership program needs to offer more than busywork. Four associations show how a strong program can establish long-lasting bonds with the next generation of professionals. (Titled "The First Steps to Leadership" in the print edition.)
- Create Sponsorships That Partners Value
By: Joanne Sammer The traditional association sponsorship has grown up. Increasingly, partnerships are providing the stronger relationship and greater marketing value that many companies are looking for—and the financial support that associations need to carry out their missions. (Titled "Partner Up" in the print edition.)
- The Benefits of Workplace Wellness Programs
By: Jacqui Cook Healthier employees make for a stronger association. If you're looking to build a workplace with more staff camaraderie, greater productivity, and less absenteeism, an organization-wide wellness initiative can help you get there. And the gravy? Lower insurance costs. (Titled "Well at Work" in the print edition.)
- I Want My WiFi: Conference Internet Access Without Breaking the Bank
By: Christine Umbrell As meetings and tradeshows become ever more integrated with the web, demand from conference-goers for onsite wireless internet access has provided a new challenge to association meeting planners. Here's how conference planners and venues are answering the call for connectivity.
- Contemplating My Professional Mortality
By: Ericka Plater-Turner, CAE No one's job stays the same for long. As one association education professional watches her field evolve, she sees associations becoming less the source of expertise and more the facilitators of connections.
- An Online Game for Civic Education
By: Joe Rominiecki To teach kids about the work of county governments, the National Association of Counties reaches them at their level with an online game.
- Traveling Truck Exhibit Drives Workforce Development
By: Joe Rominiecki The American Welding Society puts interactivity on wheels to attract younger generations to the profession. (Titled "Another Way to Go Mobile" in the print edition.)
- Grow Your Green Marketing Plan
By: Kristin Clarke How going green creates new opportunities for selling to both members and nonmembers.
- Investments Bounce Back
A look at how association investments are beginning to rebound.
- A Tool For Measuring Member Satisfaction
By: Mark Athitakis Calculating the value of your member benefits equals happier and more engaged members.
- A Program's True Cost
By: Andrew S. Lang, FASAE The Society of Nuclear Medicine's improved cost analysis makes for an improved bottom line.
- Letting Leadership Go: An Insider's View
By: Kristin Clarke A retiring CEO reflects on preparing himself and his organization for his upcoming departure.
- Associations Should Heed Rulings on Exam Accommodations
By: Donald A. Balasa Recent court decisions show how the Americans With Disabilities Act may apply to associations offering credentialing exams.
- The Favorites Game: CEOs as Tech Leaders
By: Kristin Clarke J. Clarke Price, retiring president and CEO of the Ohio Society of Certified Public Accountants, shares his favorite tech tool, leadership book, and more.
- Hard Numbers: Education
A look at key data on education.
- A Financial Balancing Act
By: A. Michael Gellman What to consider when looking at your short- and long-term financial strategy.
- CEO to CEO: Attracting Younger Members and Staff-Volunteer Personal Relationships
Executives share what their organization's are doing to attract younger members and what approach they take to staff-volunteer personal relationships.
- Cruisin' for A Coach? Sail the Four C's
By: Tom Pierce The four C-words to consider when searching for a career coach.
- How to Navigate Annual
A lot happens at ASAE’s Annual Meeting. Plan ahead to keep from getting overwhelmed.
- Partner Corner: How Can Our Association Be Greener?
By: Kathy Kiernan Two ways your organization can participate in the green energy movement.