• Cover Story: Benefits of a Five-Member Board
    By: Harrison Coerver and Mary Byers, CAE Large boards eat up staff time. They cost more. And they inevitably concentrate real authority in the hands of a smaller decision-making body, anyway. If your association wants to respond effectively to today's challenges, reduce your board to no more than five members, say the authors of the new book Race for Relevance: Five Radical Changes for Associations. (And they have a plan to help you get there.)
  • How to Get Your Big Idea Heard: Q&A With Hugh MacLeod
    By: Interview by Mark Athitakis Finding your own creative niche within a large organization isn't easy, but it's not impossible either. Bestselling business author Hugh MacLeod shares his insights on finding the creative spark, why work-life balance may be a thing of the past, and more.
  • Build Your E-Learning Business Model
    By: Jon Aleckson Associations have learned the hard way that a "build it and they will come" attitude is not enough for a profitable e-learning program. But if you follow five strategic principles, you can build an e-learning business model that will provide a positive revenue flow sooner rather than later.
  • Goodbye, Dues: The Transition From Paid Membership to Free
    By: Erin M. Fuller, CAE "Free" sounds good in theory, but putting it into action is no easy transition. The president of the Alliance for Women in Media details the process by which AWM has eliminated dues and reinvented its membership structure.
  • Website Accessibility and Your Association
    By: Jennifer J. Salopek While association websites are not currently required to meet standards under the Americans with Disabilities Act, they soon could be. Being proactive now will mean less frustration and anxiety down the road. And better yet, it could also make for happier members.
  • Keeping Key Stakeholders Informed
    By: Douglas Vaira If your organization is undergoing change, whether large or small, it's important to keep your staff and volunteers informed. Doing so will pay off in the form of increased member satisfaction, media promotion, and the association's well being.
  • Attracting International Attendees to the West
    By: Linda C. Chandler Proximity to the Pacific Rim has made Western U.S. cities attractive for international events. But CVBs and association meeting planners know that a positive experience involves more than a shorter flight.
  • Healthcare Plan Management, Post-Reform
    By: Whitney Redding As last year's federal healthcare reform becomes a working reality, association healthcare plan managers must learn new regulations while minimizing cost increases and educating employees. Several experts who have immersed themselves in the details of the law offer their advice.
  • CFOs Share Outlook for 2011 (Part II)
    By: Interviews by Lisa Junker, CAE How are associations adapting to the constantly evolving economy? Associations Now spoke with top finance staff at seven associations, large and small, to see what's in store for 2011.
  • Build Your Volunteer Base Globally
    By: Interview by Samantha Whitehorne If you want to expand your association's volunteer base internationally, you need to understand not only how different cultures work but also how they view volunteering. Learn from one expert about what to do to help your global volunteer efforts take off.


  • Setting Employee Expectations Can Create Collaboration
    By: Valarie Clark When tasked with creating a "safe place" for open staff discussion, one association professional found a challenging and rewarding experience that improved her skills and her organization’s work environment, as well.
  • Walk While You Work
    One association energizes its employees by offering tread-desks to use during the work day.
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