Joining Forces: Expanding Your Reach Through Coalitions

Joining Forces: Expanding Your Reach Through Coalitions

team members with hands in a huddle May 22, 2017 By: John Segota, CAE

Joining a coalition can help your association expand its government relations work. But know what to look for in a group and understand the challenges associated with coalitions before you join.

The policy arena has become increasingly crowded with groups and organizations advocating on behalf of their industries. In the midst of this crowded space, how can associations effectively reach policymakers? With any number of groups working on similar issues, joining forces with other organizations through coalitions can boost your advocacy efforts and increase your influence on issues affecting your members most....