3 Tips for Boosting Member Retention in Healthcare Associations

3 Tips for Boosting Member Retention in Healthcare Associations

Membership January 12, 2015 By: Andy Keith

In the medical field, competition for attention is fierce. Associations serving healthcare professionals must strive to show members clear, immediate value when they join and keep them engaged with benefits they can't find anywhere else.

In the world of healthcare associations, it is widely understood that the basics—continuing medical education credits (CMEs) and licensing—are important. But these basics alone are not enough for keeping memberships after the first year. ...