Three Ways to Help Attendees Navigate Your Expo Hall Floor

Three Ways to Help Attendees Navigate Your Expo Hall Floor

By: Samantha Whitehorne

Need to come up with some news ways for how to best help your attendees find their way through your tradeshow? Steal some ideas from these associations that host large expos.

Rows and rows of tradeshow aisles—sometimes adding up to miles of square footage for your attendees to walk—can seem daunting to even the most seasoned buyer. Here are three ways associations are making sure attendees are not only finding their way around the exhibit floor but also finding the right vendors to make business happen....