Time Zones, Phone Numbers, and Slang: Why the Little Things Matter to Global Associations

Time Zones, Phone Numbers, and Slang: Why the Little Things Matter to Global Associations

By: Melissa A. Schultea, CAE

Whether you are already implementing or are considering broadening your global operations, sensitivity to small cultural differences, such as avoiding slang and being conscious of time zones, can make a big difference.

Do you mean it when you say you are a global association?...