Coming Attractions: Ideas for an Online Experience to Build Conference Community

By: Lowell M. Aplebaum, CAE

The education and interaction offered at your conferences are too good to limit to just in-person attendees. With some simple but well-coordinated online discussions, you can extend the reach of your conference community before, during, and after the event.

Your conference educational sessions are awesome, right? They are rich in content and dynamic in presentation style and get rave reviews. Attendees leave the sessions talking over each other to try to describe what they just witnessed. With a vibrant shared experience, these attendees form a tight-knit community—which in many ways is a key value proposition of your conference. ...