10 Twitter Strategies for Association Components

By: Jessica L. Levin, CAE

Social media platforms such as Twitter offer powerful channels of communication between associations and their components. Here are some tips to capitalize on those connections.

Twitter, the 140-character social network, can be a powerful tool for creating a sense of community and bringing together people with similar interests, including association components. Through Twitter, micro-communities can form and provide a platform for members to connect, communicate, and collaborate....