Use the Upcoming Election to Engage Your Members

Use the Upcoming Election to Engage Your Members

By: Stephanie D. Vance

Four steps to help your association members get more involved in your advocacy work and the political process.

Unless you've been living under a rock, you've probably heard that there's an election coming up. In fact, after all the recent media brouhaha, you may want to move to under a rock until November 6. But don't! Elections are great opportunities to get your association members more engaged in advocacy and the political process—and for you to have a little fun at the same time. Interested? Here are four steps to help you get you started, or to enhance your existing efforts. ...