The Decision to Go Global (Part 2)

The Decision to Go Global (Part 2)

By: Dick Blatt and Bruce Aldrich, CAE

Once your association has decided to pursue an international strategy, you have a new series of concerns to address. Here's a short list of some of the main points to consider as you plan and implement a global strategy.

Editor's note: This article is the second in a three-part series. Read part one and part three....