6 Strategies for a Stronger AMC

By: Shiela Locatelli Wallace, CAE

Focusing on strengths and wisely allocating resources are two of several key strategies that can strengthen your association management company and its clients. Find out what other strategies Harrison Coerver, author of Race for Relevance, recommended at the AMC Institute 2012 Annual Meeting.

Harrison Coerver, president of Harrison Coerver & Associates and author of Race for Relevance:5 Radical Changes for Associations, presented "5 AMC Strategies for Success" as general session at AMC Institute's 2012 Annual Meeting in Palm Springs, California. According to Coerver, strategy focuses on how we use our resources to achieve our objectives. ...