Supporting the Decision to Join: What Association Boards Should Know and Do About Membership and Affiliation

Supporting the Decision to Join: What Association Boards Should Know and Do About Membership and Affiliation

Product Information

Author(s):

James Dalton

Format:

Hard Shipment

Topics:
  • Board of Directors
  • Membership Recruitment & Retention
Level:
  • Strategic
Member Price:

$17.95

Nonmember Price:

$23.95


Description

When board dialogue turns to value proposition and membership strategy, it can't hurt to have intelligence that's grounded in sound research. James Dalton, co-author of The Decision to Join, has mined the 2007 ASAE & The Center study for the most important board-level implications. He's added insight that will resonate with your leadership and put it all in leader-friendly form. Here are but two takeaways you'll want to share with your board:
  • Member involvement drives loyalty, so a measure of involvement should be an organizational performance metric.
  • Board members should check the assumption that their views reflect those of rank-and-file members.
  • Supporting the Decision to Join provides a vital perspective on strategic deliberation and decision making. No board member should be without it.

    Special quantity discounts are available for this product.

  • 10-19 copies receive a 10% discount
  • 20-29 copies receive a 15% discount
  • 30-39 copies receive a 20% discount
  • 40-49 copies receive a 25% discount
  • 50+ copies receive a 30% discount
  • (2009, ISBN 978-088034-310-7, 64 pages, softcover)