ASAE Announces 2018 Gold Circle Awards Winners

April 12, 2018

WASHINGTON—ASAE names the 2018 Gold Circle Award winners, which denotes excellence, innovation, and achievement in association/nonprofit marketing, membership, and communications programs. The Gold Circle Award for Overall Excellence will be announced during ASAE’s 2018 Marketing, Membership & Communications Conference (MMCC), May 22-23, in Washington, DC.

The 2018 competition received 183 submissions. More than 90 judges from different associations, nonprofits, and for-profit organizations evaluated the submissions this year. The awards are sponsored by High Roads Solution.   

“Our members submitted outstanding entries this year. The quality of work our judges review require tough choices to determine the Gold Circle Award winners,” said Paula Gonzalez, Director of Member Relations at Produce Marketing Association and chair of the Gold Circle Awards Committee. “At MMCC, we are going to have a fun, interactive session, so attendees can learn strategies and tactics that worked well and utilize them in future campaigns.”

Here are the 2018 Gold Circle Awards winners: 

Advocacy Campaign
Emergency Nurses Association; Congressional Passage of the Protecting Patient Access to Emergency Medications Act

Convention/Meetings Campaign
Association of Equipment Manufacturers; CONEXPO-CON/AGG 2017 Marketing Campaign

American Academy of Otolaryngology- Head and Neck Surgery; OTO News

Media/Public Relations/Advocacy Campaign 
U.S. Travel Association; Growing Travel with Project: Time Off by Encouraging Americans to Plan for Vacation

Membership Dues/Restructuring Campaign
American Society of Interior Designers; ASID Student Membership: Pay Once for the Experience of a Lifetime

Member Retention Campaign 
American Physical Therapy Association; On Time Renewal to #APTA100K

Membership Recruitment 
American Society of Interior Designers; You BELONG in ASID

Member/Volunteer Engagement Campaign
Association of International Certified Professional Accountants; Human Intelligence

New Product/Service Launch Campaign 
American Speech-Language-Hearing Association; ASHA's Leadership Academy

Print Magazine
Association of Corporate Counsel; ACC Docket

Destinations International; DMAI is now...Destinations International

Sponsorship/Exhibits/Advertising Campaign
Society for Industrial and Organizational Psychology; 2017 SIOP Annual Conference Partnership Program Revamp

ASME; E-Fests Around the World

Association for Accessible Medicines; AAM Website Redesign

For more information on the winners, visit Gold Circle Awards

MEDIA CONTACT; Sabrina Kidwai, APR, CAE 202-326-9505,

About ASAE: The Center for Association Leadership
ASAE is a membership organization of more than 40,000 association executives and industry partners representing more than 7,200 organizations. Its members manage leading trade associations, individual membership societies and voluntary organizations across the United States and in nearly 50 countries around the world. With support of the ASAE Foundation, a separate nonprofit entity, ASAE is the premier source of learning, knowledge and future-oriented research for the association and nonprofit profession, and provides resources, education, ideas and advocacy to enhance the power and performance of the association and nonprofit community. For more information about ASAE, visit