ASAE’s Great Ideas in Association Management Conference Offers New Learning Opportunities, Don Strickland as Opening Keynote

WASHINGTON — ASAE’s 2017 Great Ideas in Association Management Conference, Asia-Pacific (GIAP) will offer new education formats for association executives, and President and CEO Don Strickland of Strickland & Associates will provide insight on how associations can have long-term success. The conference is March 22-24, 2017, at the Grand Hyatt Seoul in Seoul, South Korea. The Korean Tourism Organization, Seoul Metropolitan Government, Seoul Tourism Organization, and Ministry of Culture, Sports and Tourism are sponsoring the conference

In its third year, GIAP is expanding its learning opportunities for attendees. Before the conference, participants can register for a tour to see the past and present Seoul. ASAE is offering a preconference masterclass that will emphasize strategies on how to run boards more effectively, and a separate registration fee is required. A new learning format called, “Ask the Experts” will give attendees a chance to share their challenges and gain insight from experienced executives.

During the opening keynote, former Kodak and Apple executive Strickland will reveal four critical success factors of Leadership 3.0 and two leadership traps association executives must avoid. He currently advises technology companies on business model innovation, leadership, and entrepreneurship, and he serves as Adjunct Professor of Innovation and Entrepreneurship at Imperial College in London.

To close out the conference, an Associations Ignite session will have association professionals presenting five minute presentations that will cover volunteers, careers, and how to do more-with-less.

“The conference always brings a great mix of association professionals and industry partners from across the globe. It’s a great opportunity for colleagues to gain a better understanding of how associations are operating and using different strategies and tactics in the Asia-Pacific region,” said ASAE President and CEO John H. Graham IV, FASAE, CAE.

ASAE anticipates more than 200 participants from 16 countries to attend and attract professionals from the Asia-Pacific region, U.S., Europe, and the Middle East.

The early bird deadline is February 21. To see a full list of education sessions and register for the GIAP, visit

MEDIA CONTACTS: Sabrina Kidwai, APR, CAE,, 202-326-9505.

About ASAE: The Center for Association Leadership

ASAE is a membership organization of more than 21,000 association executives and industry partners representing 9,300 organizations. Its members manage leading trade associations, individual membership societies and voluntary organizations across the United States and in nearly 50 countries around the world. With support of the ASAE Foundation, a separate nonprofit entity, ASAE is the premier source of learning, knowledge and future-oriented research for the association and nonprofit profession, and provides resources, education, ideas and advocacy to enhance the power and performance of the association and nonprofit community. For more information about ASAE, visit