ASAE Technology Conference Will Provide Strategies on Ways to Engage, Leverage, Manage Mobile and Digital Content

WASHINGTON — ASAE is hosting its Annual Technology Conference and Expo, December 6-8, at the Walter E. Washington Convention Center. CEOs, Chief Technology Officers (CTO), Chief Information Officers (CIO), other technology staff, and marketing and membership professionals will learn the latest information on how to best leverage mobile and digital content for their association or nonprofit organization.

WASHINGTON — ASAE is hosting its Annual Technology Conference and Expo, December 6-8, at the Walter E. Washington Convention Center. CEOs, Chief Technology Officers (CTO), Chief Information Officers (CIO), other technology staff, and marketing and membership professionals will learn the latest information on how to best leverage mobile and digital content for their association or nonprofit organization.

Attendees will have the opportunity to take part in 50 high-level practical education sessions covering different topics including: how to create a profitable mobile application, how to handle challenges with an online community, how to develop a user’s experience using a cloud strategy, and how to use Google Analytics. ASAE is offering different ways for participants to learn with deep dives, ignite, and conversations that matter, which are engaged facilitated conversations’ exploring pressing questions and issues facing associations.

The three-day technology conference starts with the second annual CIO Summit, December 6, with General Session speaker AAIM’s CEO John Mancini. He will discuss the social (So), local (Lo) and mobile (Mo) and the implications of “SoLoMo” for associations as well as tactics CIOs should adopt to be “business value producers.”

On Wednesday, Luke Wroblewski, chief product officer and co-founder of Bagcheck Inc., will share reasons why organizations should design Web products with a mobile mindset and how it will lead to a better overall user experience.

Keynote lunch speaker David Nour, a bestselling author and a content expert on social media, social networking, and social collaboration, will address the quantifiable business impact of social as well as challenge every attendee to rethink their strategic use of social tools and context in order to achieve social market leadership. Nour is the author of a forthcoming book published by ASAE’s Association Management Press, Return on IMPACT: Leadership Strategies for the Age of Connected Relationships.

Closing General Session speaker is David Weinberger, senior researcher at Harvard University’s Berkman Center for the Internet and Society, who will address the future vision of knowledge in a connected world and how government, business, science and education are learning to utilize network knowledge to make smarter decisions.

To register or find out more information, please visit ASAE’s Annual Technology Conference and Expo website.

MEDIA CONTACT: Sabrina Kidwai, [email protected], 202-326-9505.

About ASAE
ASAE is a membership organization of more than 22,000 association executives and industry partners representing more than 11,000 organizations. Its members manage leading trade associations, individual membership societies and voluntary organizations across the United States and in nearly 50 countries around the world. With support of the ASAE Foundation, a separate nonprofit entity, ASAE is the premier source of learning, knowledge and future-oriented research for the association and nonprofit profession, and provides resources, education, ideas and advocacy to enhance the power and performance of the association and nonprofit community. For more information about ASAE, visit www.asaecenter.org.

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