publications & resources
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  1. The Economy’s Effect on Ethics
    Has economic pressure brought workplace behavior down or lifted it up? January 4, 2010

  2. Two Associations, One Office
    Co-locating with another association offers more than monetary benefits. January 4, 2010

  3. The Benefits of a Local Speaker
    Your Southeast event already features plenty of the locale's sights, smells, and tastes. The speakers you invite can add regional flavor to what you hear during your meetings as well. January 4, 2010

  4. Why Association Members Give
    The first rule of fundraising: Know thy donors. New research from ASAE & The Center, the latest in the "Decision to" series, uncovered some surprising answers to the question, "Why do association members give?" (Titled "Why They Give" in print version.) January 4, 2010

  5. Association Finance Trends and Advice
    Risk, fraud, audits, nondues revenue, the economy: Just a few of the topics a group of association financial experts recently discussed. Learn what it all means for your association and how you can be better prepared. (Titled "Navigating the New Economy" in print edition.) January 4, 2010

  6. Lessons From the Recession
    Fifteen association CEOs reflect on lessons learned from the "great recession" that will help organizations move forward into what many are calling the "new normal." December 18, 2009

  7. What the New Year Will Bring
    The past year has been one of great change, and 2010 is sure to be new and different. What can associations expect? Several association leaders in varying disciplines offer their perspectives on what 2010 will hold. December 18, 2009

  8. New Studies, Tips for Membership Benchmarking and Marketing
    A flurry of new data and ideas about membership marketing was released and discussed at the 2009 Annual Meeting & Expo in Toronto in August. Highlighted here are a membership marketing benchmarking survey, an economic impact study, and tips for membership marketing "on the cheap." December 3, 2009

  9. Viewpoints: Cost vs. Value a Priority for Membership Pros in 2010
    We asked two association membership professionals—one experienced, one still new to the field—what they see as their top challenge in 2010. Despite their separate perspectives, they both talked about conveying value to potential members, but they offered different ideas for doing so. December 3, 2009

  10. Right Thinking Leads to New Revenue
    How one association turned its finances around with a creative approach to nondues revenue. November 30, 2009

  11. The Rise of the Encore Careerist
    The next few years will be marked by a growth in the number of "encore careerists"—older workers who are looking for new frontiers in their work lives. The sense of mission that defines associations makes them appealing places for these potential employees, but are you doing enough to attract them? (Titled "A Better Deal" in print edition.) November 30, 2009

  12. What You Need to Know About Cloud Computing
    "Cloud computing" has gotten buzz of late as a way to make your IT operations more efficient and save on staff costs. But the cloud isn't perfect for every association, and it's worth studying your needs and the kind of options a vendor is offering before diving in. (Titled "So Long, Server Room" in print edition.) November 30, 2009

  13. New Markets, New Revenue
    The latest article in Andrew Lang's "New Money" series shares the story of a nonprofit that's balancing the books by expanding its sales to new markets. October 29, 2009

  14. Managing For Good Times and Bad
    Learn how American Wind Energy Association CEO Denise Bode is making the most of today's increasing membership and attendance numbers to better prepare for what may be ahead. October 29, 2009

  15. Latest From the Listserver: Opt-In vs. Opt-Out Donations
    Your colleagues discuss the ethics and merits of having a donation opt-out option incorporated into their membership renewal processes. October 5, 2009

  16. Go Virtual: How One Association Marches On Without an Office
    Learn how one association is faring with its new virtual office. Everyone works from home, but operations are carrying on quite successfully. October 5, 2009

  17. Associations in a New World
    The changing face of the global community offers opportunities for U.S. associations and their members, according to Newsweek International's Fareed Zakaria. Is your association ready to lead the way? (Titled "Time to Find a Fresh Market?" in print version.) September 30, 2009

  18. Does Your Staff Structure Need an Overhaul?
    If an employee isn't working out, the problem isn't necessarily the employee. There may be bigger flaws in the structure of your organization. (Titled "A Turn for the Better" in print version.) September 30, 2009

  19. Are Your Events Insured?
    Learn the ins and outs of good insurance coverage for your meetings and events (and the revenue they generate). September 28, 2009

  20. Latest From the Listserver: Rewards When Cash is Low
    Your colleagues discuss rewarding high performers in a down economy. September 23, 2009

  21. Latest From the Listserver: How Does Conference Attendance Reflect Member Engagement?
    Are you attracting enough new registrants or repeat attendees to your conferences? How do you use conference attendance to judge member engagement? Your colleagues share their thoughts. September 23, 2009

  22. New Money: Distribution Overhaul
    August 26, 2009

  23. How to Lead While Bearing the Weight of Change
    August 26, 2009

  24. So, Is the Recession Over Yet?
    August 26, 2009

  25. The 7 Deadly Sins of Association Finance
    The big financial messes make headlines, but it's the small mistakes, stretched out over time, that truly threaten your association. Here's how to stay faithful to your principles as well as your bottom line. August 26, 2009

  26. The Donation Situation
    August 18, 2009