The Power of Partnership: Principles and Practices for Creating Strategic Relationships Among Nonprofit Groups, For-Profit Organizations, and Government Entities: ASAE & The Center Store - Marketplace - ASAE & The Center for Association Leadership

The Power of Partnership: Principles and Practices for Creating Strategic Relationships Among Nonprofit Groups, For-Profit Organizations, and Government Entities

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ASAE & The Center for Association Leadership's landmark study and publication 7 Measures of Success identified the ability to build effective alliances or partnerships that advance the mission as one of the hallmarks of a remarkable association. But getting a partnership right is an involved undertaking. That's what The Power of Partnership, itself the result of a strategic research collaboration of ASAE & The Center and the U.S. Chamber of Commerce, is all about. The book takes a no-nonsense look at the intricacies of establishing successful partnerships between nonprofit organizations, between nonprofits and for-profit companies, and between nonprofit organizations and governmental entities.

(2008, ISBN 978-0-88034-294-0, 114 pages, softcover)

Susan Stratton, CAE, December 14, 2008
The Power of Partnership brings understanding to the meaning of strategic partnerships…these are not the normal affinity relationships with vendors who want to expand their market impact, but rather a partnership that will move the association to a new place—a place that the association cannot achieve alone. The book also offers case studies that illustrate different applications of partnership.

The Power of Partnerships causes deep thinking about our assumptions in partnership. How do you fully share the risk and the reward with a partner? The book’s “talking points” help the reader to think through the concept step by step. It’s seven chapters fully explore the topics of readiness, identification of the right partner, contracts, maintaining relationships, and terminating the relationship.

If the impact of the economy on your association is causing you to think in a new way, The Power of Partnerships would be a great complement to this thinking.